The inaugural Nationwide Arts Benefit Awards (Nama) golf day held on Friday was an function hosted to backlink corporates and artistes in a significantly less official setting to facilitate attainable mutually useful promotions, organisers have mentioned.
9 artistes like Ex-Q, Nutty O and Tammy Moyo took to the Royal Harare Golfing Club course in the money for the occasion that was place jointly by Nama planners Jacaranda Culture and Media Company (JCMC).
Talking to Normal Type on the sidelines of the prize-giving ceremony for the players, JCMC MD Napoleon Nyanhi mentioned their notion was hinged on using the high-close sport to place artistes for lifetime-shifting linkages.
“The plan for the Nama Golfing Day is to generate a system for corporates to interact with artistes. We will need our artistes to be funded and to be able to know how to technique corporates, how to communicate to them and how to attraction to them the way they want to be appealed to,” he said.
“Artistes may possibly get income from enthusiasts, but any artiste who has had an endorsement offer appreciates that when you get a project funded by a corporate, it propels you significantly quicker than a show or when you are only relying on enthusiasts.”
Nyanhi additional that they would be internet hosting identical activities routinely in an endeavor to get more artistes acquainted with the sport as very well as familiarise with other golfers, mostly influential businesspeople.
“We have been obtaining more phone calls as other artistes ask why we did not invite them and that was the objective so that we generate that interest in artistes for this sport. Now in the future year we want to be ready to aid for far more artistes to be capable to perform so that they truly contend on the course,” he claimed.
By way of JCMC, Nama has been hosting a couple of arts activities in the buildup to following year’s edition of the awards set for February 27.
Nyanhi mentioned these were being concerted endeavours to capacitate creatives with correct applications of the trade so that they could represent and insert to the country’s progress trajectory.
“When you listen to the government or president stating Zimbabwe is open up for small business, it simply cannot be obtained until artistes promote the state through their works and that is the quickest way to market place Brand name Zimbabwe,” he mentioned.
“They offer the society, who we are and the folks. Once they have been accepted around the world it is so simple for businesspeople to go there, so we want to be component of that by constantly serving to them to turn out to be and do far better.”