Early previous 10 years, Matthew Buchanan and Karl von Randow, internet designers dependent in Auckland, New Zealand, were trying to find a enthusiasm venture. Their organization, a boutique world wide web style and design studio referred to as Cactuslab, developed applications and websites for various customers, but they desired a venture of their have that their crew could plug absent at when there was not considerably else to do.
Buchanan experienced an notion for a social media internet site about movies. At the time, he mirrored, he made use of Flickr to share photographs and Final.fm to share his style in songs. IMDb was a databases it wasn’t, in essence, social. That remaining a hole in the field. The final result was an app and social media community termed Letterboxd, which its web page describes, aptly, as “Goodreads for movie.”
Right after it was introduced at the internet conference