‘Hackensack Is On The Rise’ Poster Project Set up in Major Street Firms

Catrina P. Smith

HACKENSACK, NJ – The latest installation of a poster project in enterprise road home windows looks to offer a visual message of hope and resiliency to the community.

Graphic designer and visual artist Poramit Thantapalit, a Hackensack resident, produced a poster design and style illustrating the city’s resurgence and renaissance.  The posters were set up alongside Primary Road business’ windows to produce a visually vibrant, impactful exhibit communicating Hackensack’s increase as a vivid destination.  

The “Hackensack on the Rise” poster venture was a partnership involving The Northern New Jersey Group Foundation’s (NNJCF) ArtsBergen initiative, and the City of Hackensack. It was released in late September. 

“The arts can assistance build financial resiliency.  By the simple thought of putting up posters in a concentrated room, the pop of colorful imagery and a positive information punctuates the background of the pandemic and its really hard-hitting effects on compact corporations.  This is the electrical power of the arts — to uplift and attract people out emotionally and physically,” defined Danielle De Laurentis, Associate Director, Northern NJ Community Foundation.

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“The Alliance is thrilled to co-sponsor with NNJCF Arts Bergen, this awesome messaging asserting a new dawning on Primary Street,” said Patrice Foresman, Government Director, Primary Avenue Business Alliance. “It encapsulates perfectly the positive information for all who come to Hackensack that our communities’ very best is just forward of us.”

The ‘Hackensack Is On The Rise’ poster task was conceived by means of the ongoing partnership involving the NNJCF’s ArtsBergen initiative, the Major Street Enterprise Alliance, the Hackensack Imaginative Arts Staff (CAT), and the Town of Hackensack.  The collaboration integrates arts and lifestyle into the downtown redevelopment ideas and to apply Inventive Hackensack, a artistic placemaking initiative to make the City of Hackensack an arts location and a put the place the arts thrive.  

The program was made achievable in aspect by a grant from the Bergen County Division of Cultural & Historic Affairs (BCDHCA) from funds granted by the New Jersey Point out Council on the Arts.


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